Ed Knowles

Ed Knowles is a seasoned marketing professional with extensive experience in demand generation and digital media strategies. Currently serving as Integrated Marketing Senior Manager at Neogen Corporation, Ed leads a team in executing global demand generation initiatives and has successfully launched account-based programs. Prior roles include Demand Generation Manager at Natera, where Ed enhanced marketing campaign performance, and Global Demand Generation Leader at 3M, which resulted in significant revenue increases and improved campaign efficiency. With a strong background in programmatic media, analytics, and client management, Ed has consistently driven successful marketing outcomes across various industries and organizations, utilizing a wide array of tools including Salesforce, PowerBI, and Google Analytics. Ed holds a BA in Advertising from the University of Wisconsin-Eau Claire.