Cornelia Schmid has over two decades of experience in marketing and business administration, currently serving as Head of Marketing at Hoffmann Neopac AG since May 2013, where leadership of Group Marketing is emphasized. Previous roles include marketing management and product management within Hoffmann Neopac AG from 2006 to 2012, and Head of Business Administration and Marketing at MAPAG Maschinen AG. Cornelia Schmid's expertise encompasses B2B and B2C marketing, communications, and branding across various sectors, including industrial and educational fields. Academic credentials include a degree in Executive Education focused on Digital Marketing Strategies from IMD and a Master's degree in Brand- and Marketing Management from Lucerne University of Applied Sciences and Arts.
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