John Schoofs is an experienced professional in data strategy and internet marketing with a strong background in optimizing data collection and digital marketing systems. Beginning a career as a Market Analyst at Bellacor from September 2006 to November 2008, John progressed to roles such as Internet Marketing Manager at Murals Your Way and Senior Data Strategist at Parallel Path Internet Marketing, where software tools were developed using R, Python, JavaScript, and SQL for improved decision-making. John has held significant positions at NetApp, including Director of Web Analytics & Client Services, Global Paid Media Team Lead, and most recently, Director of Data Strategy and Science. John’s educational background includes a BBA in Marketing from the University of Wisconsin-Green Bay, earned between 1999 and 2003.
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