Ligia Lima is a Senior PR Manager at Netflix Brasil, where they lead the development and execution of publicity strategies. Previously, Ligia worked as a Strategic Partner Manager at YouTube, specializing in audience development for creators and artists, and held various roles in public relations and marketing, including positions at SESC SP and Companhia das Letras. Ligia's educational background includes studies in Content Marketing and Inbound from Escola Superior de Propaganda e Marketing, among others.
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