Bob Nicholson

Bob Nicholson is an accomplished sales executive with extensive experience in the technology sector. Currently serving as Area Vice President of Sales at NETSCOUT since November 2003, Bob manages strategic opportunities and has played a pivotal role in achieving USD$20 million in annual revenue. Responsibilities include driving best practice initiatives, overseeing commercial functions, and leading a team of 13 sales professionals. Prior roles include Regional Director and Territory Sales Manager, with a focus on sales management across Australia, New Zealand, and India. Bob's previous experience also encompasses positions at McAfee and Dimension Data, alongside a comprehensive educational background, holding an EMBA from AGSM @ UNSW Business School. Key achievements include securing significant multiyear contracts with major telecommunications providers and government entities.