Samee Peracha

Samee Peracha is a Senior Demand Generation Executive at NETSOL Technologies Inc., where leadership in developing brand guidelines and marketing plans for the API-first marketplace, Appex Now, resulted in significantly enhanced brand awareness. Prior experience includes roles as a Graduate Recruit at Astera Software and a Marketing and Operations Manager at CounselBridge, where Samee developed marketing strategies and digital ad campaigns to maximize reach. A project trainee at ICI Pakistan Limited focused on the launch communication for the ICI Health Hub, ensuring a streamlined customer journey. Earlier experience includes serving as Chief Finance Officer for the IBA Marketing Club, a Summer Intern in Marketing at Shifa International Hospitals, and a Summer Intern in Leadership and Training at Teach For Pakistan. Samee holds a Bachelor of Business Administration with a focus on Marketing from the Institute of Business Administration.