Caroline Egan

Caroline Egan is a senior marketing communications leader specializing in content strategy and data-driven storytelling for SaaS growth. With a proven track record of enhancing revenue and brand engagement, they have executed impactful content initiatives at companies like Salsify and Zoovu, achieving remarkable results such as a 500% increase in content production. Currently, they serve as the Head of Content at New Breed, where they continue to drive strategic marketing efforts rooted in audience engagement and SEO analytics. Caroline’s career reflects a commitment to fostering brand growth through collaboration with cross-functional teams and leveraging innovative content strategies. They are also an advocate for diversity in tech, having contributed to the Women in Tech committee during their tenure at Salsify.