A real workplace in which any young person can find out who they are, before the world decides what they're worth.

No CV. No prior experience. No qualifications. No problem.
Young people join as themselves. And leave knowing what they're capable of.

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NWC is a high street store and third space - led by young people for young people.
 
Within it, we deliver a learning programme which runs for ten weeks, two days a week, as work experience in a circular fashion business.

Young people learn by doing: real work, real stakes, real outcomes. And when the programme ends, they do not leave - NWC stays with them, as a community, a workspace, a network, and a record of what they have built.

To give them the courage to take on the future.

Our mission: to become the UK’s #1 youth brand by giving young people the chance to learn, work, and belong on the high street, as a springboard to their future.

The problem: too many young people fail to launch, despite qualifications. They leave education under-prepared, lacking self-knowledge and disconnected from real-world work and community. 

Our solution: a new model of youth development and employability — rooted in enterprise, creativity, and community.

From our Venture Your Self life skills programme to our Venture Your Work experience programme, NWC develops confidence, capabilities and career readiness.

Like the fashion waste our students recycle at retail, they build sustainable value in themselves and their peers. 

The most entrepreneurial students will be selected to launch a franchise of NWC on their local high street.

We're backed by four years of research and co-design with educators, employers, and local partners. 

Our London pilot - NWC Clapham - launched October 2025.

New Working Class

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