Established in London in 2000, Newby employs the very highest standards found in tea production today. Enjoyed in select establishments around the world, including 5-star hotels, award-winning restaurants, cultural venues and stately homes, Newby products can also be found in retail outlets such as Waitrose and Sainsbury's, and are sold globally online via newbyteas.com.

It’s not just the quality of our fine teas which sets us apart. Newby’s 5-star client service has evolved to cater to a detail-oriented and prestigious customer base. Our in-house tea training and collaborative efforts to create unique tea menus and food pairings have enhanced a multitude of fine dining, conferencing and banqueting establishments, and many blue-chip companies and businesses enjoy a superb reputation through serving Newby.

The guiding principles on which the company was founded still hold true to this day. We blend our teas using the very best leaves, we use these leaves only to create our own teas, and our founder, Mr Sethia, still personally tastes and approves all teas bearing the Newby name. 

Newby is the only tea company to have its own dedicated preservation and packing facility, based in Kolkata in the heart of the major tea-growing regions. Our factory is AA-rated for food safety by BRC Global Standards and is comprised of temperature-controlled preservation rooms to ensure every variety of tea is stored in optimal conditions. 

We protect our teas in specially designed multi-layer packaging for extra freshness, taking the leaves from garden to pack in as little as three months - a quarter of the time of many tea companies. 

Our headquarters in London, England, is supported by a growing network of distribution partners and international offices, including those in Russia, USA, Switzerland, UAE, India, Singapore and the Netherlands.

To find out more visit newbyteas.com

Food & Beverage

Manufacturing

Packaging Services

Retail

Newby Teas

Newby Teas' headquarters in London, United Kingdom

Nirmal Sethia

Adrian T.

Rekha Ladwa

Ca. Sanjiv Singh

Yevgen B.

The Sales Team at Newby Teas is responsible for driving revenue growth by managing client accounts, developing relationships with key partners in retail and hospitality, and identifying new business opportunities across various channels. They coordinate with international offices and distribution partners to expand market presence, ensure customer satisfaction through tailored services, and support the brand's global footprint by implementing strategic sales initiatives. This team also collaborates internally to create unique tea experiences that meet the high standards of Newby’s prestigious clientele.

Sales Team

The Marketing Team at Newby Teas is responsible for developing and executing strategic initiatives to enhance brand visibility and drive global sales across various channels, including prestigious retail outlets and online platforms. The team manages digital marketing campaigns, e-commerce activities, and packaging design, ensuring that Newby's premium teas maintain a strong presence in the luxury market. They also collaborate closely with distributors and international offices to adapt marketing strategies to local markets, supporting Newby's reputation for quality and exceptional client service worldwide.

Marketing Team

This department oversees regional operations and drives strategic initiatives across specified territories.

Regional Management

This department manages sales operations and administrative functions related to tea products.

Sales and Administration

This department oversees compliance and legal responsibilities, ensuring proper management and accountability within the organization.

Corporate Governance

The Finance Team at Newby Teas is responsible for managing the company's financial planning, reporting, and analysis. They ensure accurate bookkeeping, maintain compliance with financial regulations, and oversee budgeting and forecasting. This team also supports strategic decision-making by providing financial insights and performance metrics to drive the company's growth and profitability.

Newby Teas

Org chart

Teams

Sales Team

Marketing Team

Regional Management

Sales and Administration

Corporate Governance

Finance Team

Offices

Newby Teas

Org chart

Teams

Sales Team

Marketing Team

Regional Management

Sales and Administration

Corporate Governance

Finance Team

Offices

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