Joel Archer

Joel Archer is a Senior Strategist currently at NewGen, where they focus on empowering creators and clients to achieve success. With experience as a Music Industry Consultant and Managing Director at Aviation Records & Management, they have collaborated with musicians and celebrities to enhance their creative work and develop strategic personal branding. Joel previously held positions such as Label Manager at Crosstown Concerts and Senior Talent Executive at Horizon Union, showcasing their ability to leverage data-driven insights to maximize engagement and growth opportunities. They studied at Leeds College of Music from 2014 to 2017.