Newland EMEA
Pascal Borgstijn is a Strategic Market Development Manager at Newland EMEA, focusing on expanding project acquisitions and fostering strategic partnerships in evolving markets since January 2025. Prior to this role, Pascal served as Sales Manager for the Nordics & Baltics at AAEON, where responsibilities included managing key accounts, developing partnerships, and supporting marketing strategies across regions from April 2015 to December 2024. Pascal's extensive experience in business development spans various roles, including Channel Business Development Manager and Business Development Manager at AAEON, a Business Development Manager at AOPEN, and a Field Product Marketing Manager at Cognex Corporation. Earlier career roles included product and marketing management at companies such as Newland Europe BV and SCANTECH ID, alongside sales management at Equinox. Pascal holds a BA in International Management from Amsterdam University of Applied Sciences and a postgraduate degree in Architecture from NCOI Opleidingen.
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Newland EMEA
To keep up with the ever-changing customer, you need to move as fast and as fluently as they do. You need to be quick on your feet and memorable. You need to deliver exceptional quality in both products and service. You need to mould to each individual – on a large scale. And you need to do so within the right time frame and budget. The result is a constantly changing operational environment, requiring you to be flexible. More often than not, technology lays the foundation for this. That’s where we step in. Newland designs and manufactures automatic identification and data capture (AIDC) tech for businesses all around the world.