Michael Hoffmann has extensive work experience in the field of marketing, with a focus on field and partner marketing, as well as enterprise marketing. Michael is currently working as the Senior Field Marketing Manager at Nexthink, a leading software company in digital employee experience management. Prior to that, they worked as the Senior Manager of Field & Partner Marketing for DACH & CEE at Automation Anywhere. Before joining Automation Anywhere, they held the position of Head of Partner & Enterprise Marketing for DACH & Netherlands at Bitdefender. Michael also has experience working at Nokia/HERE as a Senior Marketing Manager for B2B/B2C/OEM EMEA and Russia, and at NAVTEQ as a Corporate Marketing Manager for EMEA and Russia. Early in their career, they worked at Navigation Technologies as the Corporate Marketing Services Manager for Europe. Michael started their career as the Manager for Global-Marketing Services at MAN ROLAND DRUCKMASCHINEN AG. Throughout their career, Michael has been involved in various marketing activities including strategic planning, campaign management, brand development, and event coordination.
Michael Hoffmann earned their Master's Degree in Industrial Design (MID) from Fachhochschule Darmstadt, completing their studies between 1985 and 1992. In addition to their formal education, they have obtained various certifications from LinkedIn, including "Leading Organizations: Ten Timeless Truths (getAbstract Summary)," "Management Essentials," "B2B-Marketing und Sales auf LinkedIn," "Bill George on Self-Awareness, Authenticity, and Leadership," "Adapting Leadership to Behavioral Styles," "Avoiding New Manager Mistakes," "Best Practices for New People Leaders," "Coaching New Hires," "Communicating Nonverbally," "Communicating with Emotional Intelligence," "Communicating with Empathy," "Critical Thinking for More Effective Communication," "Delegating Tasks," "Developing Adaptability as a Manager," "Essential Lessons for First-Time Managers," "Goal Setting: Objectives and Key Results (OKRs)," "Humble Leadership: The Power of Relationships, Openness, and Trust (getAbstract Summary)," "Improving Your Leadership Communications," "Ken Blanchard on Servant Leadership," and "Leading with Emotional Intelligence." These certifications were obtained throughout the year 2023.
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