Erik Jonsson is a digital marketing professional with over 10 years of experience specializing in performance marketing, including search engine marketing, display advertising, and paid social. Currently serving as the Head of Performance Marketing at Nextory, Erik previously held significant roles at various agencies, including managing large client accounts for TUI, where they increased return on ad spend by 30% and conversion rates by 25%. Erik's career includes positions at WPP Media Sweden, Starcom Mediavest Group, and Fenix Outdoor, where they developed and executed impactful marketing strategies across multiple channels. They hold a Master's Degree in Marketing from Linnéuniversitetet and additional qualifications in Economics and Sociology.
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