Benjamin Gaedy is a seasoned professional in integrated sales and marketing with extensive experience in the sports and entertainment industries. Currently serving as Senior Director of Integrated Sales & Marketing at the National Football League (NFL) since May 2013, Benjamin previously held key roles at NASCAR Digital Media, including Director of Advertising & Revenue Operations and Digital Media Strategy & Business Development. In addition, Benjamin contributed as a Dean's Advisory Board Member for the University of Central Florida's College of Community Innovation and Education from February 2019 to December 2022. Earlier experience includes positions at The Zimmerman Agency as Digital Account Director and MindComet Corporation as Digital Media Strategist, along with a starting role as Fan Relations Representative for the Minnesota Timberwolves. Benjamin holds a Master’s Degree in Business Administration and Sports Business Administration from UCF and a Bachelor of Science in Marketing & Statistics from Winona State University.
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