Casey Hall

Casey Hall is an accomplished marketing professional with extensive experience, currently serving as Senior Vice President of Marketing and Innovation at the National Hockey League since February 2008. In this role, Casey develops marketing strategies to expand the NHL fan base, enhance media consumption, and strengthen the brand, collaborating with major platforms such as ESPN, TNT, Sportsnet, and Amazon Prime Video. Prior to this, Casey held several senior marketing positions, including at Young & Rubicam, where key achievements included creating brand campaigns for Bacardi and repositioning the New York Post. Additional experience includes managing global advertising accounts for Accenture, developing advertising for Mercedes-Benz at Merkley + Partners, and working on product campaigns for Polaris and Donatos Pizza at Martin Williams Advertising. Casey is a graduate of the University of Minnesota.