Simone Bijvoet is an experienced communications professional currently serving as Lead ESG Communications Workforce and Corporate Communications Manager at NIBC Bank since May 2019, where additional responsibilities include People, Culture & Engagement Communications and leading the NIBC Vitality initiative. Prior to this role, Simone worked at Ad Alliance as a Content Strategist from May 2016 to April 2019, and held multiple positions at Mindshare from August 2011 to April 2016, including Business Planning Manager. Earlier experience includes roles at ZenithOptimedia Group as Strategy Consultant and Media Director, Carat Media Services as Senior Media Planner responsible for the media strategy of Philips, and Mindshare Netherlands as Media Planner. Simone holds a Bachelor of Science in Communications from the University of Amsterdam and completed studies at SRM between 2001 and 2002.
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