Serena Y. is an experienced UX Researcher currently working at NICE CXone since September 2022. Previously, Serena held the role of User Research Operations Analyst at Pulse Labs, leading usability testing for major digital platforms for clients such as Google and Amazon, and generating actionable insights while collaborating with design and engineering teams. Serena's extensive background includes roles as a Qualitative Research Analyst at U of U Health & COIN, where analytical skills were applied to qualitative and quantitative data, as well as various research positions investigating human factors and education initiatives. Serena holds a Bachelor of Applied Science in Cognitive Neuropsychology from the University of Utah.
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