Peter Hyde is a seasoned business development professional currently serving as the Business Development Manager at Nichols plc since September 2023. Prior to this role, Peter gained extensive experience at Coca-Cola European Partners from May 2013 to September 2023, where responsibilities included New Business Account Manager, Account Executive Grocery, Field Sales Account Manager, and Field Sales Representative. Key achievements involved creating a new territory to enhance brand presence and drive new business within licensed accounts, alongside actively managing over 100 accounts as a Field Sales Representative. Earlier experience also includes a Merchandiser role focused on ensuring stock availability for large customers. Peter's educational background includes studies at St. Columbas Bexleyheath from 2005 to 2010.
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