Alexander Smith

Alexander Smith is an experienced professional with over a decade of expertise in business development and client consulting, currently serving as the Director of Business Development at Nielsen since July 2012. Prior roles at Nielsen include Manager of Marketing Effectiveness, Associate Client Manager in Advertiser Solutions, Associate Manager of Client Consulting, and Research Analyst. Alexander's career began at Bank of America, where positions included Change Analyst and Operations Management Analyst. Additionally, Alexander held a Brand Management Summer Intern position at Boehringer Ingelheim and served as an Intern, Treasury Analyst at Constellation Brands. Alexander holds an MBA in Marketing from the University of Rochester - Simon Business School and a BA in Economics from the University of Rochester.