Joe Lo is currently the Vertical Lead of Agency & Advertiser, Audience Measurement at 尼爾森行銷研究顧問股份有限公司, overseeing revenue performance and strategic growth in the Taiwan market. From 2022 to 2024, Joe served as a Client Partner at Aleph Group, Inc., where they successfully implemented market strategies for Spotify's ads in Taiwan. Prior to this, Joe held various roles at CTBC Bank, including Manager and Assistant Manager, focusing on business development and strategic analysis. Joe also gained valuable experience as a Business Development Executive and Manager at The Executive Centre, excelling in sales and marketing initiatives. Joe holds a Bachelor of Science in Economics and an MBA in Marketing & Consumer Behavior from Fu Jen Catholic University and National Taiwan Normal University, respectively.
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