Michael Jones

Group Vice President - Client Development And Global Growth Verticals - Bases North America at Nielsen

Michael Jones is a seasoned executive with extensive experience in marketing and innovation leadership across diverse industries. Currently serving as Senior Vice President-Global Commercial Leader for Innovation Intelligence & Syndicated Solutions at NielsenIQ since August 2021, Michael also holds the position of Group Vice President at Nielsen for Client Development and Global Growth Verticals - BASES North America. Previous roles include Senior Vice President at Affinnova and positions at Tarkett Sports and Coca-Cola, where Michael contributed significantly to marketing strategy and brand growth. Michael's early career at MPA, Inc. further solidified expertise in account management. Academic credentials include an Executive MBA from Cornell Johnson Graduate School of Management and a Bachelor of Arts in Economics from the University of Georgia's Terry College of Business.

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