Patrick Godefroy is a Research Director specializing in Media Analytics at Nielsen, where they co-lead a team focused on custom client research projects. Previously, they worked as a Research Executive, contributing to significant industry reports, and held various roles in Client Learning Services, collaborating with clients across the media landscape. Patrick earned a BS from the University of North Texas and is currently pursuing an Executive Education Leadership Certification at Southern Methodist University. They have a wealth of experience in audience insights and training development.
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