Terry Murphy

Terry Murphy is an experienced professional in audience measurement and marketing, currently serving as the Audience Measurement Service and Delivery Leader EMEA and Managing Director at Nielsen since December 2016. Prior to this role, Terry held the position of Executive: Marketing and Marketing Services at Primedia Outdoor from January 2011 to November 2016. Terry also worked at MediaCom from January 2004 to December 2010 as the Head of Business Science and Insights and P&G Account Director. Earlier in the career, Terry was the Country Manager for LiveStat SA at LiveTechnology Holdings, Inc. and spent nearly a decade as Marketing Services Manager at DStv Media Sales from 1990 to 1999. Terry's foundational education was completed at St Mary's School in Johannesburg.