Ben DeVault

Ben DeVault, MBA, is currently the Associate Director at NielsenIQ, where they leverage data and analytics to inform strategic decision-making for clients. With a strong background in sales and brand marketing, Ben has built trust-based relationships across business units, delivering actionable insights that guide brand and retail strategies. Previously, they gained diverse experience in roles such as Digital Sales Specialist and Multimedia Journalist at TEGNA, and Chapter President for Phi Kappa Psi Fraternity. Ben holds a Master of Business Administration (MBA) with a focus on Marketing, as well as dual bachelor's degrees in History and Journalism and Electronic Media from the University of Tennessee, Knoxville.