Wayne Wu specializes in retail strategy development, leveraging consumer and sales data analytics. They served as a Research Manager at Asia Insight Pte. Ltd. from 2013 to 2016, and currently hold the position of Associate Research Director at NielsenIQ since 2016. Previously, Wayne worked as a Project Manager at CIC from 2007 to 2011, and as a Strategic Planner at AKQA from 2011 to 2012. Wayne earned a Bachelor's degree in Sociology from Fudan University, completed in 2007.
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