Nifty50Plus was launched with a mission to serve the 50+ crowd with news, information and inspiring content. This dynamic age group, currently comprising the Silent Generation, Baby Boomers and GenerationX, are active and at many different stations in life. Some of this group are well into their retirement and living their golden years as the matriarchs and patriarchs of their family.  Others are empty-nesters and just thinking about retirement or recently started retirement, while others are still raising kids at home. This particular age group covers many working and living situations and is looking for specific journalism and content that help them navigate their world.  

The Nifty50Plus mission state states: “News & Inspiration for the 50+ crowd.”  Quite simply, Nifty50plus believes people age 50 and older are just hitting their stride in many aspects of life. And why should entering your second half-century prevent you from doing the activities or endeavors that you love? Founded by a veteran journalist who is 57, Nifty50Plus aims to serve everyone in this age group. We think everyone will find something that informs and inspires them each day at Nifty50Plus.

Nifty 50+

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