William Riba currently serves as Regional Account Manager at Nightforce Optics, a position held since May 2024. Previously, William was Sales Manager for North America at SIONYX from October 2023 to May 2024 and served as Gov. Sales Director at Shadow Systems from May 2022 to October 2023. In 2021, William held the role of Vice President of Sales at Polymer80 Inc. and National Sales Manager at Stryk Group. Additional experience includes Field Sales Representative at Magpul Industries Corp. and District Sales Manager at FN America, LLC. William also managed Military, Law Enforcement, and Government sales at Barrett Firearms Mfg, Inc., and worked as a Training Manager before serving as Infantry/Inspector-Instructor Staff in the United States Marine Corps. William holds a Bachelor of Business Administration in Finance from Strayer University.
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