Aaron Humphrey

Aaron Humphrey is a seasoned entrepreneur and marketing professional with extensive experience in brand strategy and management. As Co-Founder of Whisky + Arch since December 2014, Aaron has cultivated a community-driven brand centered around whisky culture. In July 2016, Aaron founded The LX Experience, a travel concierge service that offers unique packages for Trinidad & Tobago's carnival, directing marketing communication efforts with a dedicated team. Aaron's background includes roles at Nike, where participation in a prestigious marketing leadership program involved various strategic rotations, culminating in a leadership position in North America brand marketing for basketball. Academically, Aaron holds an MBA from Duke University's Fuqua School of Business, a Master's in Advanced Architectural Design from Columbia University, and a Bachelor of Architecture from Howard University.