Charles Cheng is currently the VP of Streetwear Merchandising for Global Jordan. With a rich history at Nike, they have held various significant roles, including GM of Jordan Men’s in North America and Sr. Director of Greater China Jordan Merchandising. Charles earned a Bachelor of Arts from UC Berkeley and an M.B.A. from the China Europe International Business School, enhancing their expertise in merchandising and strategic planning. Their extensive experience in the sportswear industry underscores a strong commitment to innovative merchandising practices.
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