Craig Olson is a Lead Data Scientist at Nike with over 8 years of experience in customer-centric data problems within the retail sector. They previously worked as a Data Scientist at Zodiac, contributing to advanced customer profitability predictions, and held the role of Senior Data Analyst at Sidecar, where they developed machine learning features for e-commerce. Craig has also worked as a Senior Manager at American Express, focusing on transforming transactional data into executable marketing strategies. Currently, Craig is pursuing a Bachelor of Science in Mathematics and Statistics at the University of Vermont and a Master of Science in Applied Statistics at Villanova University.
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