Daan Lammers

Daan Lammers is currently the Sr. Director of Retail Brand Marketing at Nike, where they lead a team of 30 Retail Marketing professionals responsible for seasonal campaigns across EMEA. With over 15 years of experience in the sporting goods industry, Daan has held various key roles at Nike, including Football Brand Director and Marketing Director for Store Concepts EMEA. They skillfully balance strategic vision with project management to enhance Nike's brand presence. Daan holds Bachelor's degrees in Physical Education and Sports Management from Hanze.