Nike
David Crist is an accomplished professional with extensive experience in brand strategy and innovation, currently serving as Director of Nike Brand Concepts & Brand Merchandising Operations at Nike since July 2014. Prior to this role, David held various leadership positions within Nike, including Director of Innovation for Global Integrated Demand Planning and Director of Strategy & Innovation for EMEA DSM. David's earlier career includes a business consulting role at Siegel+Gale, an analyst position at Stride Capital Group, and a logistics management role at The Coca-Cola Company. David holds a Bachelor's Degree in Communication Arts & Sciences from Penn State University and is a graduate of the Stanford University Graduate School of Business.
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Nike
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NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. They also offer interactive consumer services and experiences through their digital platforms. NIKE is the largest seller of athletic footwear and apparel in the world. NIKE Brand product offerings are aligned around their consumer construct focused on Men’s, Women’s and Kids’. They also design products specifically for the Jordan Brand and Converse. Converse, a NIKE, Inc. subsidiary brand headquartered in Boston, Massachusetts, designs, markets and distributes athletic lifestyle footwear, apparel and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell trademarks. Jordan Brand designs, distributes and licenses athletic and casual footwear, apparel and accessories predominantly focused on basketball performance and culture using the Jumpman trademark. Nike's mission is: to bring inspiration and innovation to every athlete* in the world. *If you have a body, you are an athlete.