Dinghan Liu

Dinghan Liu is a consumer insights and data analytics professional currently serving as a Principal at Nike, focusing on City Insights in Shanghai. Previously, Dinghan held various roles, including Consumer Insights Director at Nike and Senior Manager for Onboard Revenue at Costa Crociere S.p.A. With experience as a Research Executive at C Space and a Research and Insight Planner at TBWA\Media Arts Lab, Dinghan has developed a strong foundation in strategic planning and consumer research. Dinghan's academic background includes studies at the University of Minnesota's Carlson School of Management, where they pursued a degree in Marketing and Psychology.