• Nike

  • Felipe Hernandez

Felipe Hernandez

Senior Director, Global Field Of Play Insights - Jordan Brand at Nike

Felipe Hernandez is a seasoned professional in consumer science and insights, currently serving as Senior Director of Consumer Science & Insights for Jordan North America at Nike since April 2022. Prior experience includes key roles at Target from June 2016 to April 2022, where Felipe held the positions of Director and Sr. Product Insights Researcher. Felipe's career began at Ipsos in North America, where tenure from November 2007 to June 2016 included various roles such as Qualitative Research Director and Project Director. Initial experience includes a position as Logistics Account Executive at Total Quality Logistics and an internship at Procter & Gamble. Felipe holds a Bachelor of Science degree in Marketing from the Kelley School of Business at Indiana University, earned between 2003 and 2007.

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