Fionnie Wu

Fionnie Wu is the Director of Marketplace Digital CDM for Jordan Brand, bringing nearly 20 years of digital marketing experience with international brands. They specialize in digital and e-commerce platform strategy, project management, and digital campaign creation, with a keen passion for innovation in marketing practices. Fionnie previously held significant roles at Nike, including Director of 365 Product Marketing, where they established key initiatives and built high-performing teams. They earned an International Executive MBA from Rutgers Business School. Throughout their career, Fionnie has developed strong interpersonal skills and excelled in collaborating with diverse teams.