Tiara Banate

Tiara Banate is a seasoned marketing professional with extensive experience in field marketing, communications, and brand strategy. Currently serving as the Field Marketing Manager for Commercial - North America at Nilfisk, Tiara has been instrumental in developing end-user marketing strategies, leading event initiatives, and executing comprehensive marketing campaigns across traditional and digital channels since January 2020. Previous roles include Field Marketing Manager for Canada and Marketing Communications Specialist at Nilfisk, along with freelance work specializing in social media management and content creation. Tiara's earlier experience includes a Marketing Coordinator position at iA Financial Group and a range of roles in customer service and technical support. Tiara holds an Honours Bachelor of Arts in History from the University of Toronto, a Diploma in Media Communications from Humber College, and a degree in Digital Marketing Management from the University of Toronto. Key accomplishments include a 15% increase in organic social media followers across North America.