Marith Zwarts

Marith Zwarts is an experienced leader currently serving as the Director of B2C at NRC, overseeing a team of 80 responsible for subscription marketing and customer care. Previously, Marith held several strategic roles at Google, including Senior Global Client Lead, where they assisted major Dutch advertisers in maximizing business results and advancing digital transformation. Marith's career began at KLM, progressing from Management Trainee to Director of Retail & Media, where they drove significant innovations in retail sales. Marith holds multiple degrees from the Universiteit van Amsterdam and has completed specialized courses in online marketing and well-being.