Karalee E.

Karalee E. is an accomplished marketing professional with extensive experience in digital strategy, brand management, and customer relationship management. Currently serving as the Brand, Digital & CRM Lead at Nufarm since November 2018, Karalee drives initiatives aimed at enhancing connections with Australian farmers. Prior to this role, Karalee worked as an Independent Consultant, contributing to marketing strategy development and insights generation. As the Head of Digital and Social at Bastion Collective, significant achievements included building a profitable team and driving revenue growth. Previous positions include leadership roles at DDB Group Australia, Text 100, Amnesia Razorfish, and headspace National Youth Mental Health Foundation, showcasing a strong track record in digital strategy, social media, and stakeholder engagement.