Joe McMaster

Joe McMaster is a seasoned marketing professional currently serving as a Performance Marketing Manager at Numan since October 2024, following a tenure as Growth Marketing Manager at DASH Water. Previously, Joe contributed to Harry's, Inc. as a Senior Performance Marketing Executive and Performance Marketing Executive, specializing in managing PPC and Paid Social campaigns. Joe's experience also includes a role as Partnership Lead at Cobry, where responsibilities involved marketing activities and content creation, and a position as Social Media Coordinator at Stonegate Pub Company Limited, focusing on social media management and team leadership. Joe's early career includes roles at Selective Personnel and Morrisons, alongside a strong academic background with two BAs in Marketing and International Business from the University of Strathclyde.