Adam Elrod

Adam Elrod has a diverse work experience spanning over 25 years. Adam is currently working as a Sales Director at Numerator, a company that provides consumer insights to help brands identify growth opportunities. Previously, Adam worked as a Director of Media Sales at 84.51°, where they coached and enabled a team to help e-commerce, shopper, and brand partners grow strategically. Before that, they held the position of Director of Media Sales at Valassis, where they leveraged contextual data to assist brands and shopper teams in achieving their business objectives. Adam also worked at Catalina Marketing, where they served as Group Director of Brand Development, Senior Director of Brand Development, Director of Brand Development, and eventually as VP of Marketing. At Procter & Gamble, they were a Senior Brand Manager and played a key role in creating new business opportunities and achieving significant revenue growth. In the early years of their career, Adam worked at General Electric in various roles, including Account Manager and Operations Leadership, and at GE Appliances as an Engineering Co-op.

Adam Elrod earned a Bachelor's degree in Industrial Management (Business) from Purdue University, which they attended from 1996 to 2001. Additionally, they have obtained certifications in Digital Media Sales from 84.51° and IAB in 2021 and 2018, respectively. Adam also holds a certification in Six Sigma from General Electric's Six Sigma program.