Brian Reid possesses a diverse background in consulting, sales, and consumer insights, with experience at several prominent companies. Initially working as a Field Service Representative at Nielsen from May 2013 to June 2015, Brian progressed to a Marketing Department Specialist at Safeway and later served as a Sales & Trade Analyst at Utz Brands, Inc. from October 2016 to April 2021. Subsequently, Brian held roles as a Retail Account Specialist at North American Breweries, Inc. and as a Consultant and Senior Consultant at Numerator until May 2022. Most recently, Brian worked as a Consumer Insights Consultant at IRI until March 2023. Brian holds a Bachelor's Degree in Interdisciplinary Studies: Business and Mass Communication from Arizona State University.
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