Gretchen McGowan

Gretchen McGowan currently serves as the Manager of Survey at Numerator, a position held since October 2023. Prior to this role, Gretchen held various positions at Ipsos from 2012 to 2023, including Vice President of Marketing Strategy & Understanding, where expertise was applied in creating data-driven business strategies for retail, CPG, and OTC clients, and leading a team in global project management. Additionally, as Director of Market Strategy & Understanding, Gretchen managed the design and execution of international research projects focusing on consumer and shopper behavior, providing valuable insights to multiple teams. Gretchen earned a Bachelor of Arts degree in Mathematics and Sociology & Anthropology from Colgate University between 1995 and 1999.