JD Proulx is a seasoned professional with extensive experience in research and marketing across various industries. Currently serving as a Research Consultant at Numerator, JD utilizes quantitative panel research to enhance verified purchase data for Enterprise CPG brands. Previous roles include Insights Manager at Bubbies Ice Cream, where market research and data analysis shaped strategic decisions, and Marketing Manager at Sunfood, where a comprehensive digital marketing strategy was developed to boost brand awareness and revenue. JD's expertise also spans design, having held positions such as Graphic Designer and Branding & Design Manager, alongside leadership roles such as Marketing Director at Lazy Bear and Director of Brand at Four Sigmatic. JD holds a Bachelor of Fine Arts in Advertising Design from Syracuse University.
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