Numeris (formerly BBM Canada, Sondages BBM in Québec), is a not-for-profit, member-owned tripartite industry organization, which has been operating since 1944. They provide broadcast measurement and consumer behavior data, as well as industry-leading intelligence to broadcasters, advertisers, and agencies.

Research

Numeris

Trea Rodgers

Catherine Malo

Jacques Gaboury

Rob Fullerton

Natasha Arzumanian

Carole Wheaton

Farzaneh Mokhtarifard

David Wiseman

Laura Da Re

Jennifer Knibbs

Rajesh Baulraj

Adam Miller

Amanda Young

Hannah Ho-Keuthen

Pauline Neamtu

Tobi B.

Mike Basden

Annie Boyer

Ken Yip

Peter Ogunleye

Shubham Godial

Cyril M.

Muhammad Gagan - Msc

Calvin C.

Andrew Currie

Patricia Marshall

Paul Street

The Leadership Team at Numeris is responsible for setting the strategic direction and operational priorities of the organization. This cross-functional group collaborates to enhance broadcast measurement and consumer behavior data offerings, ensuring effective client services and compliance with industry regulations. They drive innovation in product development, manage financial resources, and foster a positive workplace culture, ultimately supporting Numeris's mission to deliver industry-leading intelligence to broadcasters, advertisers, and agencies.

Leadership Team

The Software Development & Engineering team at Numeris is responsible for designing, developing, and maintaining applications that support the organization’s data analytics and reporting services. This team collaborates closely with project managers and product designers to deliver innovative software solutions that enhance broadcast measurement and consumer behavior insights, ensuring efficient operational processes and quality service to broadcasters, advertisers, and agencies.

Software Development & Engineering

The Operations and Support Services team at Numeris is responsible for ensuring seamless operational efficiency and providing exceptional support to internal and external stakeholders. This team manages client services operations, oversees data security, facilitates employee training and development, and maintains the organization’s enterprise architecture. By optimizing processes and enhancing communication across departments, they play a crucial role in advancing Numeris' mission to deliver accurate broadcast measurement and consumer behavior insights.

Operations and Support Services

The Data and Analytics team at Numeris drives informed decision-making by harnessing broadcast measurement and consumer behavior data. They utilize advanced methodologies and data architecture to generate insights that support broadcasters, advertisers, and agencies. This team is responsible for transforming raw data into actionable intelligence, ensuring that clients have the tools they need to understand audience dynamics and optimize their strategies effectively.

Data and Analytics

The Product Management team at Numeris is responsible for defining and developing innovative products and platforms that enhance broadcast measurement and consumer behavior insights. They collaborate closely with cross-functional teams to drive product strategy, integration, and market positioning, ensuring that the organization meets the evolving needs of broadcasters, advertisers, and agencies in a dynamic industry landscape.

Product Management

Numeris

Org chart

Teams

Leadership Team

Software Development & Engineering

Operations and Support Services

Data and Analytics

Product Management

Offices

Numeris

Org chart

Teams

Leadership Team

Software Development & Engineering

Operations and Support Services

Data and Analytics

Product Management

Offices

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