Tené Byers

Tené Byers is a seasoned marketing data professional with extensive experience across multiple industries, currently serving as Manager of Customer Data Platform Operations at Nutrafol since November 2023. Notable prior roles include Marketing Data Analyst at Consumers Energy, where alignment of data requirements with business objectives was achieved, and impactful data analysis for marketing campaigns. At AGDATA, LP, Tené designed and developed the BASF/AGDATA Crop Dashboard, enhancing sales team effectiveness by 15%. Previous positions include Senior Consultant at John Burns Real Estate Consulting, where market studies and strategic recommendations led to increased profitability, and Senior Market Analyst at LORD Corporation, managing global pricing for a significant revenue segment. Tené also held marketing roles at Bob Evans and Pulte Homes, focusing on menu optimization and pricing strategies. Tené holds an MBA from Florida Agricultural and Mechanical University.