Guy Ironi

CEO at ColdTrack (fka NutriFresh)

Guy Ironi has a diverse work experience spanning various industries. Guy started their career as a DB Team Leader at Imesh.com in 2000. From 2003 to 2009, they worked at DiMODOLO International / Raymond Weil USA as the C.O.O. In 2009, they became the President of Ronco, where they successfully restructured the company's debt and secured new capital investment. Guy also served as the Director at Vertex Capital LLC, a special situation private equity firm focused on distressed consumer-goods brands. In 2010, they founded BITD Group Inc., assisting product developers, manufacturers, inventors, and distributors entering the US market. The same year, they were appointed as the Chief Executive Officer of Small World Toys, leading the company's turnaround by restructuring debt and securing new investments. In 2010, they also co-founded and served as the CEO of Holy Land Workshops, focusing on developing Israeli craft brands and establishing a US presence. In 2014, they took on the role of Chief Revenue Officer at NutriFresh Services LLC, the East-Coast's largest perishable E-Commerce fulfillment, storage, and 3PL company. Finally, in 2019, they joined WeWork Food Labs as a Strategic Growth Mentor.

Guy Ironi attended Columbia Business School from 2005 to 2006, where they pursued an MBA with a focus on Finance and Strategic Management. Prior to that, from 1994 to 1995, they completed a Programming Course at IDF - MAMRAM. No specific degree was mentioned for the latter program.

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Previous companies

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Timeline

  • CEO

    October, 2016 - present

  • Chief Revenue Officer (CRO)

    October, 2014