Balu Tp

Balu TP is a seasoned marketing professional with extensive experience in performance marketing and digital strategies across leading e-commerce platforms. Currently serving as the Founding Member and Head of Marketing at Nuvr since December 2023, Balu previously excelled at Wakefit as a Performance Marketing Manager, where a robust focus on revenue growth across major marketplaces was maintained. Prior roles include significant achievements at Evenflow, where Balu managed performance marketing campaigns resulting in a 3X increase in marketplace GMV, and at Losung E-services Pvt. Ltd., overseeing paid advertising for reputable brands. Earlier experiences at Bombay Shaving Company and Epicstuff contributed to substantial growth in marketplaces, while a foundational role in digital marketing was established at RoseSoft Systems. Balu holds a Bachelor of Technology degree in Electrical, Electronics and Communications Engineering from Mahatma Gandhi University.