Obiri Studio grew out of our experiences in fashion and entrepreneurship, inspired by our journey with DAIGE. 

As the Creative Director of DAIGE, Melinda spent over a decade crafting designs that reflect both timeless style and fresh, modern aesthetics. The challenges of sourcing the right materials, perfecting details, and constantly innovating in fashion sparked the idea for Obiri Studio—where we apply the same dedication to creating high-quality, stylish merchandise for businesses.

Betti, as CEO of DAIGE, navigated the complexities of building a fashion brand. From financing to growth, every step of the journey has taught us valuable lessons. Obiri Studio allows us to use these skills to offer brands a unique opportunity: premium merchandise products that reflect your brand’s identity with the same care we put into our own. With every item, we bring premium design, attention to detail, and quality that we’ve perfected in our fashion work. 

Obiri Studio is more than a business—it’s a way for us to continue investing in DAIGE while bringing that same passion and creativity to the merchandise space. We believe merchandise should do more than just promote a brand; it should become part of your corporate culture. We are committed to elevating brands. With Obiri, it’s not just another sleep tee—it’s a statement, designed to leave a powerful impression.

And when we say "we," it’s not just us. Our super team includes Flora Halmai, Kata Patkai, Anita Palla, Annakata Somos, and Matyas Sandor, who help bring our vision to life every day.

Obiri Studio

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