*Video: It’s That Important*

Video is content-rich media that is just as effective at delivering information on a mobile device as it is on a big screen. This makes video unique in a mobile-first world, and the most powerful marketing tool available to help you convert your audience.

So what makes a video “good?”

The Oxford American Dictionary has two suggestions:

good
/ɡo͝od/
adjective
1.
to be desired or approved of.
2.
having the qualities required for a particular role.

For your offer to be desired or your message to be approved of, the video must have the qualities required for the particular role it serves.

You define your strategic objectives, and we leverage videos and web design to build influence and action. It’s that simple.

*Our Origin Story*

Marketing videos were a natural fit for filmmakers Adam Stockman and Alexandr Beran, but for a while they didn’t know it. The two met in 2014 on the set of Alexandr’s short film, I’m Sorry Alligator, where he cast Adam – a recent graduate from The Actors Conservatory – in the lead role.

Following Alligator, Adam spent several years earning degrees in video production, multimedia, and business marketing, while Alexandr led video production teams for creative agencies and a large tech company, traveling the world for documentary and narrative campaigns. Both an artist and an entrepreneur, Adam has built a successful freelancing business that consults high profile business clients and builds tactical marketing videos that over-deliver on strategic objectives.

Seven years after Alligator, Adam reconnected with Alexandr to film a documentary with Dave Dahl, founder of Dave’s Killer Bread. The project was so successful that they decided to join forces and serve more business clients by offering scalable video production in service of focused marketing objectives. Objectively Good Media was born.

Objectively Good Media

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