Ann Lim is a strategic communications and brand leader with over 18 years of experience in the ASEAN region. Previously a financial analyst, Ann transitioned into communications roles, holding positions such as Head of Corporate Communications at Pengurusan Aset Air Berhad and Head of Strategic Communications & Brand at UOB. Ann's expertise spans strategic communications, crisis management, and digital marketing, with a strong passion for storytelling that drives business impact. Ann currently serves as the Head of Brand & Communications at OCBC, continuing to manage multiple teams and projects across countries. Ann holds a Bachelor of Commerce in Accounting from The University of Calgary.
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